Our team were commissioned by Publicis Modem to create a series of animations which give you an exclusive insight into LG’s innovative borderless tv. This was achieved by depicting an imaginary world inhabited by miniature robots which demonstrate the pioneering technology of the new television.
To achieve this, working with Publicis, we created a borderless world with 3 scenarios which depict the activities and daily life and responsibilities of the miniature robot inhabitants of this world. The Lumina’s represent the LED picture quality of the new television, the Glimps illustrate the televisions smart energy feature and the I/O’s are responsible for the connectivity of it.
The end result was a series of bespoke movies with each tribe portraying their distinct roles in the borderless world in a charming and humorous way. To meet the Luminas, Glimps and I/O's click here.